Where Christmas magic never melts.

In Sugarplum Hollow, every wish finds its way home—wrapped in snowflakes, cinnamon, and second chances.

Visit Sugarplum Hollow

Meet the Princes. Tour the Hollow. Believe in the Magic.

  • Meet the Princes

    Every Prince carries a piece of winter’s magic--and a very different kind of heart.

    Meet the next generation of Nine. The Princes of Sugarplum and the future Santa Sleigh Team.

  • Tour the Hollow

    Nestled where northern lights kiss the mountains, Sugarplum Hollow is a haven for lost hearts and holiday miracles.

    From the Frost Fair to the Reindeer Games, every winter brings a new story of magic, mischief, and mistletoe

  • Believe in the Magic

    Magic in Sugarplum Hollow isn’t just a legend—it’s law, governed by the Council of Nine, an ancient circle of elder reindeer and the eldest elf who keep the magic of Christmas intact.